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Be the

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Amplifying Athlete Voices &

Leveraging Sport as the Platform for Change

VOICE helps young people in Canada take a stand against violence, social injustice, and discrimination by amplifying the voices of athlete leaders to bring awareness of these issues.

VOICE is a non-profit that partners with Alberta schools, universities, sports, and community organizations to deliver unique and impactful peer-led learning experiences that promote anti-violence, equity, social justice, mental health, and wellbeing.

 Our hand-picked and trained Athlete Ambassadors lead students through a series of facilitated discussions on a diversity of topics. 


Gender-based Violence


Informed consent, intoxication & consent, sexual violence, relationship violence, dating violence, healthy relationships, healthy masculinities


Mental Health


Suicide prevention, self-care, stress management,  depression, anxiety, managing performance expectations, balance


Bullying & Hazing


Online safety, social media, online harassment, coercive control  


Diversity, Inclusion


Racism, discrimination, cross-cultural communication, intersectionality

Real People. Real Stories.

Real Change.

Our Athlete Ambassadors are social influencers with lived experience of the issues they bring forward to students.

Trained in Mental Health First Aid, Sexual Assault Disclosures, & First Responders to Sexual Assault. VOICE Ambassadors are expert facilitators and public speakers, ready to have tough conversations.


Why Athletes as Voices for Change?

Athletes are role models to peers. They are opinion leaders and influencers with a strong reach to the community. They are able to build relationships and connect with others & give people a sense of community and belonging.

Growing Athlete Leaders

Dedicated Support & Training 

Athlete Ambassador Program 

Created for leaders looking to amplify their voice & influence social change, speaking to diverse students in schools, community, varsity, and school teams, and campus communities.


We offer training, mentorship, and event bookings, for your speaking and facilitation engagements.

Interested in learning more about the Ambassador program benefits?

Hear from our Ambassadors 

I started off with the VOICE through their online training program and it really opened my eyes to the impact that athletes and teams can have towards making a change in the world. Whether it is mental health, gender based violence, racism or anything else that we talk and learn about, our voices are a powerful tool to create change in both sport and in life. I found a new passion with the VOICE program.
Sarah McKillican

Ready to Be The Voice?


Learning Experiences 

Supporting Schools, Sports & Postsecondary Communities

We curate the perfect learning experience for your classroom, sports team, or campus community.


Our expert staff work with you to develop a tailored program that meets your organization’s objectives.  We match your needs to find the VOICE Ambassadors to facilitate learning experiences from a roster of trained leaders.

Interested in learning more? Book a discovery session.

Creating Change


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